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The Best Way To Grow Consumer Product Brands | Forbes

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in March
Bain Insights, Contributor

Consumer products companies throughout the world are waking up to a profound new finding: The best way brands can grow over the long term is to grow the number of buyers.

http://www.forbes.com/sites/baininsights/2014/03/25/the-best-way-to-grow-consumer-product-brands/
 

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